Your ERP Data Is a Strategic Asset You’re Treating Like a Cost Center: The Analytics Playbook

Most enterprises have no shortage of data. They have SAP or Oracle finance data. Salesforce customer data. ServiceNow workflow records. Microsoft operational data. Odoo transactions. Cloud telemetry. Case histories. Spreadsheets that nobody fully trusts. The problem is not data volume. The problem is that executives still cannot answer basic questions quickly: Which customers are becoming […]